President of the Nigerian Institute of Public Relations, NIPR, Dr Ike Neliaku has emphasized the critical need for a shift towards nonviolent communication as the country navigates through a delicate time.
Dr Neliaku
noted this on Tuesday in Abuja while delivering a welcoming remarks as the host
of the spokespersons summit with the theme, “Change Narrative, Change Society,”
which had in attendance spokespersons from both public and private sectors
seeking to address the challenges of communicating in an era of information
overload.
According to
Neliaku, the Nation is filled with violent communicators adding that part of
the objective of the summit is to foster the transformation and shift towards
nonviolent communication in the nation.
‘‘Our nation
is filled with violent communicators, and it is time that we begin the process
of nonviolent communication. That's one of the outcomes that we hope to have
from this summit’’ he said.
Bringing
together experts from both within and outside Nigeria, the NIPR boss emphasized
on the invaluable insights that will be shared by experienced spokespersons
during the summit. Recognizing the pressures they face, he stressed the
importance of equipping them with essential skills, especially through
specialized training clinics.
Amidst
current challenges, Neliku lamented on the consequences of individuals assuming
roles beyond their capabilities, resulting in chaos and conflict. He asserted
that at the end of the summit, spokespersons will be equipped fit into their
roles of Nation building and to embrace their identity as Nigerians and
prioritize the nation's development.
Highlighting
the indispensable role of public relations in nation-building, Neliku added
that the NIPR's mandate to drive the process of reputation management in the
country cannot be over emphasized as he applauded the federal government's
involvement in shaping the institute's direction.
Also, Minister
of Information and National Orientation Mohammed Idris noted that communication
is not merely about words, but about making a real impact on people and
organizations.
Idris who is
also the chief host at the event maintained that “This summit is a pivotal
event aimed at transforming the landscape of communication in Nigeria.
Speaking on
the theme of the summit, the minister said the theme “resonates deeply with the
challenges facing us as a people.
“I am glad
to note that this summit brings together spokespersons from both the public and
private sectors, spanning national and sub-national levels. As communication
professionals, you must be aware that you play a crucial role in shaping
perceptions, disseminating accurate information, and fostering trust. Indeed,
the nation’s peace, stability, growth, and development can only be attained by
how we communicate.” He said.
In the same
vein, Nigeria’s Vice President, Senator Kashim Shettima, while declaring the
summit open tasked public relations professionals in the country to serve as
guardians of truth and national integration through effective communication in
the face of a growing threat by purveyors of disinformation.
VP Shettima
who was represented at the event by Senior Special Assistant to the President
on Media and Communications, Office of the Vice President, Mr. Stanley Nkwocha,
said, “Through your commitments and sacrifices, the voices of the
misrepresented and the misunderstood are amplified, and the vision of a better
tomorrow is brought to fruition.”
Cautioning
against the threat of misinformation, Senator Shettima stated: “You are not
only the spokesperson, a gatekeeper of truth, but also a defender of the public
at the mercy of fake news merchants and their impressionable mercenaries.
“We can
never win the war against misinformation and disinformation unless our
responses to them are timely and evidence-based,” he warned. “You are a pillar
of the nation’s security framework.”
Dignitaries
at the opening ceremony of the summit included Governor AbdulRahman AbdulRazaq
of Kwara State represented by the Deputy Governor, Kayode Alabi; Minister of
Women Affairs, Uju Kennedy-Ohaneye; Comptroller General of the Nigeria Customs
Service, Adewale Adeniyi; Chairman, Senate Committee on Capital Market and
Institutions, Senator Osita Izunaso, and Chairman, Nigeria-Australia Group, and
member representing Mayo-Belwa/Jada/Ganye/Toungo federal constituency, Hon.
Muhammad Inuwa Bassi.
Others are
Chairman of Nigerians in Diaspora Commission, Abike Dabiri-Erewa; former Niger
State Governor, Dr. Mu’azu Babangida Aliyu; Chairman of Broadcasting
Organization of Nigeria, BON, Salihu Abdulhamid Dembos, former Director-General
of the Nigerian Television Authority, NTA, Prof Tonnie Iredia, and Public
Diplomacy Counselor to the United States of America’s Mission in Nigeria, Robert
Gabor, among several others.